Main(e) Events




This year, 2022, Maine Moxie week is BACK after a two-year Covid-related hiatus. Most of the traditional events of the week will be returning this year, but some will not, and some schedules have changed. Traditionally during Maine Moxie Week, NEMCers are encouraged to begin their week in Maine traveling from north to south, and this year the first major event will be held all day at the impressive Moxie (Matthews) Museum in Union on Friday, July 8th, complete with a Moxie BBQ and other attractions. We do suggest that if you are in the Midcoast Maine area during 4th of July week that before Friday you consider visiting, dining, and even staying at Moody's Diner in Waldoboro, and that you visit S. Fernald's Country Store in Damariscotta for lunch featuring your choice of the best sandwiches on the Maine coast to go along with your ice cold Moxie! Click on the logos above to get to the respective websites of these Moxie Trail stops.
After that, it's southward on to Lisbon Falls and Kennebunkport (see venues below). At some point, it is a must to stop by, imbibe, and dine at Frank's Restaurant and Pub, the beautifully restored former Moxie store which was the iconic domain of the late Frank Anicetti, a legend in the annals of Moxie history. Saturday 7/9 is the big day! A huge hour-long parade starts at 10 am featuring as many vehicles as we NEMCers can come up with (horsemobiles, go-karts, bottle wagons, etc) in our parade section. During the day, NEMC will have tents and tables to display and sell cold Moxie and "stuff" such as old bottles, cans, cartons, signs, and other antique memorabilia, along with hats, teeshirts, aprons, and other Moxie-related gear. The day is capped off with our authentic down-east LobstahFeast at 4:30 pm, with entertainment by our own Gary Crocker, followed by our annual NEMC Business Meeting. Click HERE for a registration form. On Sunday 7/10, we repair to the Seashore Trolley Museum in Kennebunkport to participate in their famous Moxie Day event.

Later in the summer and into the fall, more Moxie-related events (see below) traditionally take place, and all NEMCers are encouraged to attend them. NEW DATES THIS YEAR...The Union Fair takes place in late July (7/27-7/31), with the Matthews (Moxie) Museum open all week. Moxie lover Calvin Coolidge was inaugurated in 1923 at his home in Plymouth Notch VT, and an annual celebration of that occasion takes place there each year in early August. At the AACA meet in Hershey PA in early October, a group of NEMCers host a Moxie tasting booth for the faithful and the uninitiated, and around Columbus Day, the annual Pumpkinfest takes place in Damariscotta ME enhanced by a distinctive Moxie flavor to all of it.